Workshops and Seminars
Half or full day facilitated Business Planning workshops structured around your marketing, sales or customer service topics.
Business Planning
Our facilitated workshops are lead on your premises by former corporate Marketing, Sales and Service Executives tailored to your needs.
Our objectives are to:
Help clients work through their issues and prioritise and create a road map for their future.
In house workshops
We come to your offices in or near capital cities and facilitate and lead half or full day marketing, sales and customer service Business Planning workshops with your team.
Yes! I'm interested! Here are my details:
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A Case Study
AMP Marketing Workshop
Three young campaign managers' objectives were to offer financial services products to targeted customers via direct mail.
A half day workshop was designed to train them on campaign design and management. To clarify the concepts, they were then challenged to imagine they owned their own small business and within an hour, create a campaign concept to cross sell their services via direct mail to customers. Suddenly creating and communicating product benefits to the needs of targeted customers became very clear.
The principles learnt were backed up by one-on-one coaching over the following weeks as their real campaigns were created and rolled out.
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