Marketing Wise Assessment for Business Professionals

You are 30 points away from some valuable insights. Please only tick the boxes where you agree with the statement. Results are confidential and will be e-mailed to you almost immediately. To ensure you receive your e-mail results, please ensure that juliette@thejfactor.com.au is added to your e-mail "allowed" list.

I know exactly who my target clients are
I can name at least 2 major challenges or problems our prospects face
We have just the right solution to help them solve these challenges or problems
We do things differently or better than our competitors
Our business is attracting new prospects regularly
We measure how many prospects we attract AND know our conversion rates
Our prospects clearly understand what we do and how we can help them
I always carry a business card with me wherever I go
We follow up with every prospect using an agreed lead tracking system
We follow up at least 5 times with prospects
We have created at least one solution/product or service for solving each of our prospects challenges or problems
We have a written sales letter that explains each solution
We conduct some form of sales training/practise at least once a month
We have a web site that effectively promotes our business
We use client testimonials to demonstrate the quality of our work
We have a database/mailing list that grows daily
We publish a newsletter and e-mail to our list regularly
We write articles and post them on the web site regularly
We submit articles to target market publications
We understand and implement the basics of Search Engine Optimization
We have at least one product that people can download or receive by e-mail
We have a free product that we give away to prospects to sample our quality
We have tried a range of marketing activities in the past
We measure which activities generate the best results
I or my specialist staff are guest speakers at functions at least 3 times a year
I don't think we are underpricing our products and services
We ask our clients how happy they are with our services
I have read at least 3 books on sales and marketing or have attended a training course.
I encourage my staff to read, learn and grow their skills
Our business has grown noticeably in the last 12 months
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